Posts in: How-To Guides

The Complete Guide to Building Territory Plans With Technology Data

Territory planning is one of the highest-leverage activities a sales team can invest in. Done well, it ensures that every rep is working accounts with...

How SDRs Use Tech Stack Intelligence to Personalize Cold Outreach

Practical guide for SDRs on using technographic data to personalize cold emails and increase response rates.

How Recruiters Use Tech Stack Data to Source Engineering Talent

Technical recruiting has always been a game of information asymmetry. The recruiters who know the most about a company's engineering environment, the languages their teams...

How to Build an Ideal Customer Profile Using Technology Data

Step-by-step guide for building an ICP using technographic data to target the right companies for your B2B product.

How to Build a Competitive Intelligence Dashboard Using Tech Stack Data

Most competitive intelligence efforts are reactive. A competitor launches a new feature, and your team scrambles to understand it. A prospect mentions they're evaluating a...