For Business Development & Partnerships

Find the Right Partners Through Technology Data

Find companies whose technology stack makes them ideal partners. Whether you're building integrations, co-marketing campaigns, or channel partnerships -- start with who already uses complementary tools.

How it works

Real scenarios, real results

1

Find integration partners

If your product integrates with Shopify, find the fastest-growing companies on Shopify. If you connect to Salesforce, find Salesforce-heavy organizations. Technology overlap means partnership potential.

Example

A payment processor found 2,000+ companies using Shopify + Stripe but not their product, then reached out to Shopify ecosystem partners to discuss integration referrals.

2

Identify co-marketing opportunities

Companies using complementary technologies often share the same audience. Find them, propose co-marketing campaigns, webinars, or content collaborations to reach each other's customers.

Example

A monitoring tool found 500 companies using both Kubernetes and Terraform, then partnered with a Terraform-focused consultancy on a joint webinar about observability for IaC.

3

Build channel and reseller networks

Find agencies, consultancies, and system integrators that work with your target technologies. These companies can become resellers or implementation partners.

Example

A CRM company filtered for agencies using HubSpot and found 300 digital agencies with CTO/CEO contacts, then recruited them as certified implementation partners.

4

Technology ecosystem mapping

Understand the full ecosystem around a technology. Which companies use React? What other tools do React companies also use? Map the ecosystem to find partnership opportunities.

Example

Mapped the ecosystem around Next.js and found that most Next.js companies also used Vercel, Tailwind CSS, and Prisma -- then reached out to those tools about cross-promotional partnerships.

Step by step

Your workflow with StackWho

1

Search for companies using technologies complementary to yours

2

Filter by industry and size to match your partnership criteria

3

Review company profiles to assess partnership fit

4

Export qualified partners with decision maker contacts

5

Reach out to Head of Partnerships, VP Business Development, or CTO

6

Track and nurture partnership conversations in your CRM

Get started today

Know their stack. Reach their team.

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